{"title":"Start Here — Steadfast Beard Co.","description":"\u003cp\u003eNew to Steadfast? This is where you begin. We've pulled together our five signature beard oils and the Discovery Flight sampler — everything you need to find your scent, nail your routine, and stay Steadfast.\u003c\/p\u003e\u003cp\u003eEvery product is made with the same premium blend of jojoba, argan, meadowfoam seed, marula, and squalane. Lightweight, fast-absorbing, and built for daily wear.\u003c\/p\u003e\u003cp\u003ePick a scent. Start the ritual. Stay Steadfast.\u003c\/p\u003e","products":[{"product_id":"timber-1-oz-beard-oil","title":"Timber Beard Oil | Cedarwood Beard Oil for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cp data-end=\"1229\" data-start=\"329\" class=\"PDq2pG_selectionAnchorContainer\"\u003eGrounded, rugged, and timeless, \u003cstrong data-end=\"381\" data-start=\"361\"\u003eTimber Beard Oil\u003c\/strong\u003e is crafted for men who appreciate the strength and simplicity of the outdoors. This premium 1 oz beard oil features a rich cedarwood-forward scent that evokes towering forests, fresh-cut timber, and quiet confidence.\u003c\/p\u003e\n\u003cp data-end=\"1229\" data-start=\"329\" class=\"PDq2pG_selectionAnchorContainer\"\u003eFormulated with Steadfast Beard Co.'s premium blend of carrier oils, Timber deeply conditions beard hair, reduces itch and beard dandruff, and moisturizes the skin beneath without leaving a greasy finish. Daily use helps soften coarse facial hair, improve manageability, and promote a healthier-looking beard.\u003c\/p\u003e\n\u003cp data-end=\"1229\" data-start=\"329\" class=\"PDq2pG_selectionAnchorContainer\"\u003eWhether you're heading to work, spending time outdoors, or unwinding after a long day, Timber delivers dependable beard care with a masculine, woodsy fragrance that lasts. Handcrafted in small batches and designed for everyday use, it's the perfect choice for men who want a beard oil that performs as well as it smells.\u003c\/p\u003e\n\u003cp data-end=\"1343\" data-start=\"1231\"\u003e\u003cstrong data-end=\"1246\" data-start=\"1231\"\u003eDirections:\u003c\/strong\u003e Apply a few drops to your palms, work through your beard from root to tip, and style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45885824041133,"sku":"SBC-TIMBER-1OZ","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/timber-1-oz-beard-oil-5334053.png?v=1779987907"},{"product_id":"summit-1-oz-beard-oil","title":"Summit Beard Oil | Fresh Mountain Beard Oil for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003eRise above the ordinary with \u003cstrong\u003eSummit Beard Oil\u003c\/strong\u003e, a premium beard oil inspired by crisp mountain air and the confidence that comes from reaching the top. This handcrafted 1 oz beard oil delivers a fresh, clean scent that feels invigorating without overpowering, making it the perfect choice for everyday wear.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eFormulated with Steadfast Beard Co.'s premium blend of carrier oils, Summit deeply conditions beard hair, softens coarse whiskers, and hydrates the skin beneath to help reduce dryness, itch, and beard dandruff. The lightweight, non-greasy formula absorbs quickly, leaving your beard healthy, manageable, and naturally refreshed.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eWhether you're starting your workday, exploring the outdoors, or chasing your next challenge, Summit is built for men who live with purpose and perseverance. Handcrafted in small batches, it's dependable beard care designed to keep you looking sharp and feeling confident every day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e Apply a few drops to your palms, work through your beard from root to tip, and style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45885894164653,"sku":"SBC-SUMMIT-1OZ","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/summit-1-oz-beard-oil-5267820.png?v=1779987906"},{"product_id":"ember-1-oz-beard-oil","title":"Ember Beard Oil | Warm Smoky Beard Oil for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003eInspired by the glow of a crackling fire, \u003cstrong\u003eEmber Beard Oil\u003c\/strong\u003e delivers a warm, comforting scent that captures the feeling of slowing down after a long day. Rich notes of wood, subtle smoke, and inviting warmth create a refined fragrance that's masculine without being overpowering.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eCrafted with Steadfast Beard Co.'s premium blend of carrier oils, this handcrafted 1 oz beard oil deeply conditions beard hair, softens coarse whiskers, and moisturizes the skin beneath to help reduce dryness, itch, and beard dandruff. Its lightweight, non-greasy formula absorbs quickly, leaving your beard healthy, manageable, and naturally nourished.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eWhether you're enjoying a cool autumn evening, relaxing around a campfire, or simply looking for a signature scent with depth and character, Ember is built for men who value quality, resilience, and timeless craftsmanship. Handcrafted in small batches for dependable beard care you'll reach for every day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e Apply a few drops to your palms, work through your beard from root to tip, and style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45885895180461,"sku":"SBC-EMBER-1OZ","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/ember-1-oz-beard-oil-3856563.png?v=1779987906"},{"product_id":"frontier-1-oz-beard-oil","title":"Frontier Beard Oil | Rugged Outdoor Beard Oil for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003eAdventure starts where the pavement ends. \u003cstrong\u003eFrontier Beard Oil\u003c\/strong\u003e is crafted for men who embrace the outdoors and live with courage, grit, and purpose. This handcrafted 1 oz beard oil features a bold, rugged scent inspired by open trails, dense forests, and the spirit of exploration.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eMade with Steadfast Beard Co.'s premium blend of carrier oils, Frontier deeply conditions beard hair, softens coarse whiskers, and hydrates the skin beneath to help reduce dryness, itch, and beard dandruff. The lightweight, non-greasy formula absorbs quickly, leaving your beard healthy, manageable, and ready for whatever the day holds.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eWhether you're working hard, exploring the backcountry, or simply carrying an adventurous mindset into everyday life, Frontier delivers dependable beard care with a timeless masculine fragrance. Handcrafted in small batches, it's built for men who believe every day is an opportunity to blaze a new trail.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e Apply a few drops to your palms, work through your beard from root to tip, and style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45885895475373,"sku":"SBC-FRONTIER-1OZ","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/frontier-1-oz-beard-oil-7709248.png?v=1779987907"},{"product_id":"discovery-flight","title":"Discovery Beard Oil Flight | Beard Oil Sample Kit for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003eDiscover the scent that fits your journey. The \u003cstrong\u003eDiscovery Beard Oil Flight\u003c\/strong\u003e is the perfect way to experience the handcrafted quality of Steadfast Beard Co. before committing to a full-size bottle.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eThis premium beard oil sample kit includes four ½ oz bottles—\u003cstrong\u003eTimber, Summit, Frontier, and Ember\u003c\/strong\u003e—each crafted with our signature blend of nourishing carrier oils to soften beard hair, moisturize the skin beneath, and help reduce dryness, itch, and beard dandruff. Whether you're new to beard care, searching for your signature scent, or looking for the perfect gift for a bearded man, the Discovery Flight offers exceptional value and variety.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eThe convenient travel-friendly bottles are ideal for everyday carry, weekend trips, or trying a different scent to match your mood. Handcrafted in small batches, every bottle is made to keep your beard healthy, comfortable, and looking its best.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003eIncludes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003eFour ½ oz beard oils\u003c\/li\u003e\n\u003cli\u003eTimber\u003c\/li\u003e\n\u003cli\u003eSummit\u003c\/li\u003e\n\u003cli\u003eFrontier\u003c\/li\u003e\n\u003cli\u003eEmber\u003c\/li\u003e\n\u003cli\u003eApproximately 2 oz of premium beard oil total\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45886538219693,"sku":"SBC-DISCOVERYFLIGHT","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/discovery-flight-3069930.png?v=1779987905"},{"product_id":"marram-beard-oil","title":"Marram Beard Oil | Fresh Coastal Beard Oil for Men | Steadfast Beard Co.","description":"\u003cdiv class=\"_CodeBlockWrapper_a4hu0_1\"\u003e\n\u003cdiv class=\"_CodeBlockScrollContainer_a4hu0_6\"\u003e\n\u003cdiv\u003e\n\u003cp class=\"isSelectedEnd\"\u003eInspired by windswept dunes and the quiet strength of the shoreline, \u003cstrong\u003eMarram Beard Oil\u003c\/strong\u003e delivers a fresh, refined scent that captures the feeling of the coast without overpowering your senses.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eNamed after the resilient beach grass that thrives in harsh conditions, Marram is crafted for men who stand firm through every season. This handcrafted 1 oz beard oil is made with Steadfast Beard Co.'s signature blend of premium carrier oils to soften coarse beard hair, moisturize the skin beneath, and help reduce dryness, itch, and beard dandruff. The lightweight, non-greasy formula absorbs quickly, leaving your beard healthy, manageable, and naturally conditioned.\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003eWhether you're starting your workday, enjoying a weekend by the water, or simply looking for a clean, versatile everyday scent, Marram delivers dependable beard care with understated confidence. Handcrafted in small batches for men who value quality, resilience, and timeless craftsmanship.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e Apply a few drops to your palms, work through your beard from root to tip, and style as desired.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Steadfast Beard Co.","offers":[{"title":"Default Title","offer_id":45909713977517,"sku":"SBC-OIL-MAR-1OZ","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0761\/4113\/3997\/files\/marram-1-oz-beard-oil-3301224.png?v=1779987906"}],"url":"https:\/\/steadfastbeardco.com\/collections\/start-here.oembed","provider":"Steadfast Beard Co.","version":"1.0","type":"link"}